Outdoor pole wrap is a durable and cost-effective marketing solution that involves wrapping vinyl graphics around light poles, street signs, and other outdoor structures. Key manufacturers include 3M, Avery Dennison, and Arlon. Essential materials used are vinyl, adhesives, and inks. Cutting-edge printing techniques like digital and screen printing enable high-quality graphics. Specialized equipment such as scaffolding and vinyl applicators facilitate installation. Related entities include sign shops, print service providers, and advertising agencies, providing design, production, and installation services.